Our Mission & Values

Our Mission:

To provide sustainable animal nourishment perfected for each individual lifestyle.

Our Values:

Our ethical values of Family, Quality, Sustainability and Authenticity are the foundations of our business.

	We care about who are customers are and we strive to build long-lasting relationships with all our customers and their four-legged friends.
	The food we make is the heart of our company and as such, we only use the best ingredients to make nutritionally balanced food.
	We only use ingredients from sustainable sources and have been using only recyclable packaging for many years. We all have a responsibility to this planet and the future generations who will care for it.
	We strive for transparency in all business conduct and are proud of the openness and longevity of the relationships we have with our customers.